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Brisa Group makes its debut on Canal Panda with educational miniseries “Já Chegámos” (We Have Arrived)
The Brisa Group launches the first three episodes of “Já Chegámos”, an animated miniseries developed as part of its Educational Programme to promote road safety among children. The content will be available across the Panda universe through the Panda Plus streaming platform, alongside a promotional campaign on Canal Panda.
The first three episodes of the road safety series arrive on Panda Plus as part of a campaign to raise awareness among children and families.
The Brisa Group launches the first three episodes of “Já Chegámos”, an animated miniseries developed as part of its Educational Programme to promote road safety among children. The content will be available across the Panda universe through the Panda Plus streaming platform, alongside a promotional campaign on Canal Panda.
Featuring Brisinha as its main character, the series explores essential road safety topics in a simple, fun and educational way. Throughout the episodes, Brisinha and his friends discover good practices as pedestrians, passengers and cyclists, learning to adopt more aware and responsible behaviours through stories tailored to young audiences.
Making the episodes available in a dedicated section on Panda Plus allows families to access the content on an ongoing basis and at their own pace. Canal Panda will also promote the series through a campaign specifically dedicated to “Já Chegámos”, increasing the initiative’s visibility among children and families.
This partnership will extend the reach of the Brisa Group’s Educational Programme, bringing its messages to an even wider audience and reinforcing the role of education in fostering a road safety culture from an early age.
Developed by the Brisa Group, “Já Chegámos” aims to raise awareness among younger generations of the importance of safe mobility, helping to shape citizens who are more aware and better prepared to navigate road traffic.
The miniseries was developed in collaboration with KICO, an agency specialising in communication for children and young people, which was responsible for the creative and educational aspects of the content.
Through this initiative, the Brisa Group reaffirms its commitment to promoting road safety and developing educational projects that help foster safer and more responsible habits among younger generations.
About the “Já Chegámos” project
“Já Chegámos” is an initiative under the Brisa Group Educational Programme, which promotes road safety through engaging and educational activities, helping students become more aware and responsible pedestrians and future drivers. Through educational content and learning experiences tailored to younger audiences, the programme seeks to encourage safe behaviours and a better understanding of road rules.
About Panda Plus
PANDA PLUS is a video streaming service launched by Dreamia in December 2021. It offers the most popular series, as well as films and music from the Panda channel, available anytime and anywhere exclusively to Meo, NOS, Vodafone and Nowo customers. Designed for children and families, the platform is available on the Play Store, App Store and AppGallery, as well as at Pandaplus.pt.